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Product, UGC, food & beverage, and drone spots — 10, 15, or 30 seconds.
No cameras, no crew. Just a brief, and a finished ad with captions, logo, and music.
Watch what creators are building — every clip generated entirely with AI
Each type has its own shot grammar, camera language, and the fastest model for the job — dialed in.
Cast talent, design sets, clone voices, score, and finish — the full production stack powering your commercials
Design AI performers with cinematic precision. Full character sheets, expression control, voice casting, and consistent multi-angle reference art.
AI-powered multi-shot direction. Board, direct, and render your spot's sequence with intelligent shot planning and on-brand consistency.
Full-featured timeline editor for your spots. Cut clips, add transitions, drop captions and logo, sync music, and render broadcast-ready finals.
From brief to finished ad in three steps
Set the brief, cast talent or feature your product, design the scene, and plan the shots with AI-assisted direction.
Direct the shots, generate the performances, and lay in voiceover, captions, and music — each shot on the fastest fitting model.
Render broadcast-ready finals, add the logo and end-card, and export for every channel and aspect ratio.
Everything brands and creators ask before they sign in. Tap a question to expand — or share a deep link straight to the answer.
Short commercials — Product, UGC, Food & Beverage, and Drone spots at 10, 15, or 30 seconds — generated and assembled inside one platform. Cast AI talent or feature your own product, design the scene, direct multi-shot sequences from a brief, sync custom voices, and finish with captions, logo, and music on a multi-track timeline. Export at up to 4K.
Autoplay is free to explore — sign in and start designing characters, sets, and storyboards immediately. During the beta, every account includes a starter allowance of render credits, and generation draws from it (a video shot ≈12 credits, a still ≈1). Paid plans and top-ups arrive with general availability — early users get grandfathered pricing.
You do. Anything you generate in Autoplay — clips, characters, voices, sets — is yours to publish, license, and monetize commercially. We do not train models on your private projects.
Click Make a commercial, sign in, and pick your type — Product, UGC, Food & Beverage, or Drone. The builder takes your brief and drafts a spot; every department (talent, sets, voice, music, editing) links from there, so you go brief-to-final without leaving the platform.
Every character is anchored to a multi-angle reference sheet that the model conditions on for every render, so a face, costume, and lighting feel stay locked across scenes. Sets work the same way via a visual bible. You can also fine-tune a model on your own face, brand, or location for production-grade consistency.
Yes. Render finished clips to MP4 at up to 4K, export individual stems and audio tracks, and pull project assets out via the standard download flow. The built-in timeline editor handles most production needs end-to-end, but nothing is locked in.
More questions? Talk to the team
Join brands and creators worldwide using Autoplay to direct, produce, and deliver commercials in minutes.